Brand‑Safe Guardrails

Your AI handles thousands of customer actions daily—with brand‑safe guardrails

Every decision is trackable, every action reversible. Sensitive changes require your approval.

Let AI Run My Store Contact sales team

Trusted by top brands

Leading e-commerce brands rely on Burbuxa to automate their operations

10,000+

Daily actions

95%

Resolution rate

24/7

Operation

Quick setup

Go live in 3 simple steps

Most brands are operational within 24 hours

Connect Your Store

2 minutes

Instant sync with Shopify, Tiendanube, or VTEX. Your catalog, policies, and FAQs import automatically.

App Store install

Automatic catalog import

Policy & FAQ extraction

Historical data sync

Operation modes

Run supervised or on autopilot

Choose your oversight level. Start supervised, then enable autopilot as trust builds.

Supervised

Supervised mode

AI proposes, you approve. Perfect for the first weeks and sensitive actions.

Approvals required for edits and refunds

Explainable decisions with evidence

Instant human override and escalation

Autopilot

Autopilot mode

AI executes within your guardrails. Great for mature flows like cart recovery and review requests.

Always-on A/B testing and optimization

Automatic timing, copy, and offer tuning

Rollbacks and safety limits built-in

Integrations

Built for your stack

Real-time sync with leading commerce platforms.

Shopify: Carts and checkout via chat; discounts

Tiendanube/Nuvemshop: Catalog and order sync

VTEX: Master data, price tables, promotions

Channels

Operate where your customers are

Sell, support, and survey customers on WhatsApp and Instagram.

WhatsApp: Official templates, broadcasts, and automations

Instagram: DMs for sales, support, and order ops

Meta Official Partner

How it works

Control at every step

Four practical safeguards ensure your AI operates exactly as intended

Intelligence

24hr learning cycle

Training & Brand Voice

Your AI learns from your actual data—product catalogs, past conversations, return policies, and FAQs. It adopts your brand's unique tone and terminology.

Import existing knowledge bases and documentation

Define forbidden topics and automatic escalation rules

Set custom responses for sensitive scenarios

Transparency

100% explainable

Reasoning & Memory

Every AI decision includes citations and reasoning chains you can audit. The system maintains full conversation context across all touchpoints.

Source attribution for every response

Complete conversation history and context

Cross-channel memory (WhatsApp to Instagram)

Control

Full control

Human-in-the-Loop Controls

You decide what requires approval. Pricing changes, refunds over limits, or custom requests—set thresholds that match your risk tolerance.

Configurable approval workflows by action type

Real-time notifications for sensitive requests

One-click override for any AI decision

Safety

Always on

Built-in Safeguards

Practical safeguards catch issues before they ship. Compliance checks and audit trails protect your brand.

WhatsApp template compliance (Meta Partner)

Automatic rate limiting and abuse detection

Complete audit trail for every action